Your website shouldn’t just look good, it should bring in qualified leads. In this engagement, we audit your law firm’s website through the lens of conversion: how visitors move, where they drop off, and how to guide them to take action.
Whether your site gets traffic but no inquiries, or you’re rebuilding and want to do it right the first time, we’ll help you fix confusing layouts, weak CTAs, and messaging that doesn’t speak to your ideal client.
Conversion-Focused Website Audit: We’ll review your homepage, service pages, and contact/intake flow, with a focus on messaging clarity, user journey, page structure, and lead generation.
Messaging & Call-to-Action Review: We’ll evaluate headlines, button copy, form placement, and navigation to ensure visitors are guided toward taking the next step, whether that’s booking a call or submitting a form.
Mobile, Speed & UX Checks: We’ll scan your site on mobile and desktop for design issues, loading speed, and user friction that could be costing you conversions.
Lead Path Mapping: We’ll suggest how to restructure your layout, CTAs, and navigation to make it easier for ideal clients to say “yes.”
Website Conversion Audit Summary (PDF report and video walkthrough)
Lead Path Flow Map (showing ideal user journey)
Headline & CTA Optimization Suggestions
Recommended Edits to Page Structure & Messaging
Add ons:
Wireframe Design and Layout Suggestions (+ $500)
Website Redesign and Buildout (+ $2,500)
You’ll get a link to book your kickoff session. We’ll collect a few system details, review your pain points, and then get to work optimizing your Case Management System with your approval.
This engagement wraps in 1–2 weeks and requires only one short intake form, a quick call, and your website URL. No web design skills needed on your end. We focus on the strategy and conversion side, not the code.
This is ideal for firms who:
Get traffic but few inquiries from their site
Have a site but aren’t sure it’s connecting with the right people
Are prepping for a redesign and want it conversion-ready
Want to improve their intake without overhauling everything
Limitations of this service:
This is a conversion-focused audit, not a full branding or design engagement. It does not include (but can be added on later):
Writing new pages of website copy from scratch
Web development, live edits, or design rebuilds
Brand strategy, visual identity, or SEO keyword optimization
Bottom line? We help you turn your site from a digital brochure into a lead-generating machine so more of your ideal clients take action when they land on your page.
Your website shouldn’t just look good, it should bring in qualified leads. In this engagement, we audit your law firm’s website through the lens of conversion: how visitors move, where they drop off, and how to guide them to take action.
Whether your site gets traffic but no inquiries, or you’re rebuilding and want to do it right the first time, we’ll help you fix confusing layouts, weak CTAs, and messaging that doesn’t speak to your ideal client.
Conversion-Focused Website Audit: We’ll review your homepage, service pages, and contact/intake flow, with a focus on messaging clarity, user journey, page structure, and lead generation.
Messaging & Call-to-Action Review: We’ll evaluate headlines, button copy, form placement, and navigation to ensure visitors are guided toward taking the next step, whether that’s booking a call or submitting a form.
Mobile, Speed & UX Checks: We’ll scan your site on mobile and desktop for design issues, loading speed, and user friction that could be costing you conversions.
Lead Path Mapping: We’ll suggest how to restructure your layout, CTAs, and navigation to make it easier for ideal clients to say “yes.”
Website Conversion Audit Summary (PDF report and video walkthrough)
Lead Path Flow Map (showing ideal user journey)
Headline & CTA Optimization Suggestions
Recommended Edits to Page Structure & Messaging
Add ons:
Wireframe Design and Layout Suggestions (+ $500)
Website Redesign and Buildout (+ $2,500)
You’ll get a link to book your kickoff session. We’ll collect a few system details, review your pain points, and then get to work optimizing your Case Management System with your approval.
This engagement wraps in 1–2 weeks and requires only one short intake form, a quick call, and your website URL. No web design skills needed on your end. We focus on the strategy and conversion side, not the code.
This is ideal for firms who:
Get traffic but few inquiries from their site
Have a site but aren’t sure it’s connecting with the right people
Are prepping for a redesign and want it conversion-ready
Want to improve their intake without overhauling everything
Limitations of this service:
This is a conversion-focused audit, not a full branding or design engagement. It does not include (but can be added on later):
Writing new pages of website copy from scratch
Web development, live edits, or design rebuilds
Brand strategy, visual identity, or SEO keyword optimization
Bottom line? We help you turn your site from a digital brochure into a lead-generating machine so more of your ideal clients take action when they land on your page.
